- CHALLENGE
- Santa Maria's new BBQ sauces come in squeeze bottles, made for multitasking at the grill. The film had to prove it. The brief called for one take, a moving camera and a seamless transition into split screen. A multitasking product. A multitasking camera setup.
- SOLUTION
- We built the scene around timing. One continuous take where parts of the action were delayed, then stitched into split screen in post, showing parallel courses of events in the same summer moment.
- RESULT
- A film that makes the point without saying it: the sauce does its job while you do something else. Effortless on screen. Precise behind the camera.
