Use it like you hate it

Samsung xCover – Spinn

Wind, snow, rain or mud – who cares about the weather if you have the latest Samsung smartphone. It is built to resist anything, including water, dirt and dust. Markel Ahlenius from Spinn asked us to visualise this, and these images were the final result.

PHOTO: Hans Carlén
RETOUCH: Erik Hemmingson & Johan Svensson
PRODUCER: Akram Janzi

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Cellular Power and Total Shape Control

Skincode

For their latest products, Skincode contacted us to make some creative visuals. A super powerful re-energising booster to revive skin and a defining gel to keep legs and body in perfect shape. After several drafts testing different techniques to match the two very different briefs we delivered these illustrative images to a very satisfied client.

3D/CGI & RETOUCH: Johan Svensson
PRODUCER: Tomas Lestrup

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Pop Explosion

Eric Saade – Photographer Linus Hallsénius

When we were asked to create some 3D effects for Swedish pop singer Eric Saade’s new album cover we were looking forward to creating something explosive. The final effects turned out to be pretty mind blowing. Literally.

3D/CGI: Frederik Tennholt & Johan Svensson
PHOTO & RETOUCH: Linus Hallsénius

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Horse racing on Wednesdays with V86

ATG V86 – Åkestam Holst

ATG was launching their new horse racing betting game V86 and we were asked by Jesper Holst and Tobias Tolvanen at Åkestam Holst to help visualise this using CGI. There were three different environments where we would need to add different neon elements and advertisement signs. We even had to rebuild the whole entrance to the Solvalla arena. All the CGI elements needed to interact with the reflections and lights within the original photographs. This project involved an intensive combination of 3D and retouch work. The final images received high exposure on TV, in print, and on the web to promote the launch.

3D/CGI: Frederik Tennholt & Johan Svensson
RETOUCH: Frederik Tennholt & Andreas Lübeck
PRODUCER: Akram Janzi
PHOTO: Alexander Crispin

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Pressbyrån – Åkestam Holst


New images to relaunch successful ad campaign

Spring has arrived and its time for all the singles out there to find their soulmate. Just as most things in life, two is better than one and that was the driving force behind this highly visual campaign by Fredrik Josefsson, AD at Åkestam Holst. The theme for the campaign was ‘A cup of coffee is seldom alone’ and together with Fredrik we created these twisty, twirly images using a whole mixture of our talents including photo, 3D and retouch. It gave us a lot of enjoyment making these lively and playful images and we hope you like them too – or should we say two.

PHOTO: Hans Carlén, Pekka Stålnacke & Petter Brandt
3D/CGI & RETOUCH: Frederik Tennholt & Johan Svensson
PRODUCER: Akram Janzi

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Carlsberg Sweden/Festis – No Picnic

I am a Festis!

Believe it or not but Festis was originally launched under the brand name FEST-iS in 1961 and was Sweden’s first still orange drink. A lot of changes have been made since then and behind the latest modern and youthful design is AD Isabelle Dahlborg Lidström from No Picnic. For this project we modelled and created all of the images for this spring seasons many exiting tastes.

3D/CGI: Frederik Tennholt & Johan Svensson
PRODUCER: Akram Janzi

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Swissline

Products in harmony

Swissline is a swiss born company providing anti-aging products.The debrief from Swissline’s AD Lara Wyss was to find a creative solution that would reflect the qualities of the specific products. Our 3D artists, retouch artists and photographers sat down to brainstorm some ideas. Some were a little too modern and some were a little too advanced. The final idea and image though was a great success and resulted in an extremely satisfied client.

PHOTO: Pekka Stålnacke
3D/CGI & RETOUCH: Johan Svensson
PRODUCER: Tomas Lestrup

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The Wall Street Journal

Front page news!

There was a very nice surprise waiting for us in the inbox this morning. One of our images is covering the front page of the Weekend Journal of The Wall Street Journal. This gives us a great reason to celebrate (as if we need one). So Kalle Gadd (Art Director at Razorfish), when you read this, come on over and join us for some champagne. Cheers!

PHOTO: Pekka Stålnacke
RETOUCH: Johan Svensson
PRODUCER: Tomas Lestrup

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Aco Nordic


No products? No problem.

This project comprised of an extremely large order of images from ACOs range of products. As the products had only just been signed off from the design stage this was the perfect situation to create them in 3D, thus providing the client with images before the actual products had been manufactured and were on the shop shelves. We did shoot the fruit though.

3D/CGI: Johan Svensson
PHOTO: Martin Brunn
PRODUCER: Akram Janzi

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Axfood Garant – Bas Brand Identity

Design of the Month

Axfood commissioned us to produce the entire collection of their newly designed range of cleaning products ‘Såklart’ (So obvious) in 3D. By creating each product in 3D we could easily apply the newly designed artworks from Bas Brand Identity onto the wireframe models. We then created and delivered to the client high quality, crystal clear images viewed from different angles, and group pictures where we could easily interchange the products. The design for this range was awarded ‘Design of the Month’ by the swedish advertising magazine Resumé. Read more here…

3D/CGI: Johan Svensson
PRODUCER: Akram Janzi

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SL – Saatchi & Saatchi


SL Access

SL (Stockholm Public Transport) is the organisation running all of the land based public transport systems in Stockholm. This was very much a hands on project with a lot of people involved so a big thank you to Eva Håkanson Tell, Fredrik Svalstedt, Gustav Egerstedt, Maria Lindskog Klasén and Yasmin Larsson who painstakingly built the birds nest.

PHOTO: Pekka Stålnacke
RETOUCH: Erik Hemmingson & Roger Sandberg
3D/CGI: Roger Sandberg, Frederik Tennholt & Johan Svensson
PRODUCER: Akram Janzi

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Sony Ericsson – Locomotiv

Sony Ericsson for Locomotiv

make.believe 3D studio

In the middle of the Christmas rush we were asked to create a large format, 5 meter wide window poster for Sony Ericsson. Due to the extremely tight deadline we were in constant contact with Ad’s Stefan Tynell and Jessica Dage from Locomotive. The final image can be seen in Phonehouse’s shop store window. It portrays Sony Ericsson’s latest telephone models surrounded by Sony Ericsson’s patented Liquid Energy fluid. Luckily for us we created this photo studio in 3D as Liquid Energy fluid can be a pretty messy business in real life.

3D/CGI & RETOUCH: Johan Svensson
PRODUCER: Akram Janzi

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Telenor – Brindfors

Merry Xmas with love

Andreas Hallgren, project manager at Brindfors, came to us with this project and we were asked to create some good old christmas loving to some of Telenors telephone products. AD Josephine Wallin came up with the original sketches and together we developed these further to create the final images. As always at this time of year the deadlines were tight but we delivered these quality packets right on time. Thats something the big bearded guy in the red suit would be proud of himself!

PHOTO: Pekka Stålnacke
RETOUCH: Johan Svensson
PRODUCER: Akram Janzi

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