Crosstown, cross-country
Subaru – Eight Communication
It’s been almost a year since the XV Concept made its first public appearance at the Shanghai Motor Show, and now the production version is finally here – ready to take you from urban jungle to… Well, see for yourself.
RETOUCH: Andreas Lübeck
PRODUCER: Axel Engström
AD: Björn Linden
PHOTO: Getty Images
Tags: Andreas Lübeck, Axel Engström, Björn Linden, Eight Communication, Global Brands, Retusch, Subaru
Start your day Swedish style!
Coop – Änglamark
Coop Änglamark has Sweden’s largest ecological range with almost 400 products to choose between. Here are just two of them. Yummy yummy!
PHOTO: Hans Carlén
RETOUCH: Anna Nordstedt
PRODUCER: Axel Engström
Tags: Änglamark, Anna Nordstedt, Axel Engström, Coop, Food, Foto, Hans Carlen, Petra Östh, Retusch, Still Life
Perfect presents for every occasion
Apotek Hjärtat – Åkestam Holst
Green tea and coffee, mustard for the ham, peppermint and chocolate for the sweets and saffran for the buns. And don’t forget the spices for the malt wine. Mmm… what more could anyone want for these cosy swedish evenings leading up to Christmas.
PHOTO: Pekka Stålnacke
RETOUCH: Anna Nordstedt
PRODUCER: Axel Engström
Tags: Åkestam Holst, Anna Nordstedt, Apotek Hjärtat, Axel Engström, Foto, Lars Bäcklund, Pekka Stålnacke, Retusch, Still Life
Mini delivery by Swedish celebrity
Mini – Jung von Matt
Together with Jung von Matt we helped finalise a very different kind of ad for Mini – exclusively for the swedish market. A newly purchased mini could now be delivered in person by the swedish actor Thorsten Flinck. Be careful though – the guy does not even have a driving licence! Press play and see how the final newspaper ad came together!
You can check out Thorsten Flinck as he takes over and actually directs the TV ad that he is about to star in himself. Enjoy!
PHOTO: Pekka Stålnacke
3D/CGI: Roger Sandberg
FINAL ARTWORK: Martin Dickins
PRODUCER: Axel Engström
Tags: 3D/CGI, Axel Engström, Foto, Global Brands, Jung von Matt, Martin Dickins, Mini Cooper, Pekka Stålnacke, Retusch, Roger Sandberg, Thorsten Flink
Thank Heaven!
Tags: 7-Eleven, Axel Engström, Drink, Food, Foto, Global Brands, Lova Bratt, Peacock, Pekka Stålnacke, Philip Cederman, Retusch, Still Life
A Dream Project from a Dream Client!
SaveMyDay – Morris Pinewood
In order to reach the heights of our creativity (or to get the most bang for the buck as he puts it) Mattias Frodlund and Hanna Moe of Morris Pinewood came to us in the very early stages of the international launch of the new group buying site SaveMyDay.com, owned by Metro International.
PRODUCER: Akram Janzi & Axel Engström
PHOTO: Hans Carlén
RETOUCH: Erik Hemmingson
ART DIRECTION: Morris Pinewood
FILM PRODUCTION AND POST: Snask Film
PROPS: DekoForm
CLIENT: Metro International/SaveMyDay.com
COMMISIONED BY: Josep Maria Nolla, Christian Quarles
Tags: Akram Janzi, Axel Engström, DecoForm, Erik Hemmingson, Foto, Global Brands, Hanna Moe, Hans Carlen, Mattias Frodlund, Metro, Morris Pinewood, Motion, Retusch, SaveMyDay, SnaskFilm, Still Life













