Pressbyrån – Åkestam Holst
Apparently, AD Fredrik Josefsson struggled to convince the customer with this idea, which is understandable… I mean, who wants a fish as a midday snack!?! Finally the Pressbyrån was brave enough to go along for the ride, but on top of everything else the final piece of art needed to look like a
fake. So take a look, its a bit of a scary image… but its cool, so cool in fact that according to Fredrik the posters in town are being stolen right off the walls.