Com Hem – King
Groundbreaking technology for the fashion minded
The renowned ad agency King was looking to design a clothing collection for a new campaign for Com Hem (a company usually associated with broadband). Early on in the process we agreed with King to carry out a 3D/photo production as this would be extremely effective and controllable, and would lead to a perfect result in terms of both esthetics and costs. For this exciting project Com Hem teamed up with fashion designer Sahara Widoff to create this years perhaps most futuristic collection made entirely from Com Hem’s flexible cables and accessories.
PHOTO: Hans Carlén
3D/CGI & RETOUCH: Roger Sandberg