YES! In collaboration with Swedish RBK Bsmart is on the shortlist hoping for a Golden Cannes Lions Award for the Natalia Project. Read more about it here

Since 1954, the Cannes Lions Awards have set the benchmark for excellence in creative communications. Here is where you can find out more about the Awards, the rules and who will be judging the work in 2013.

Bsmart After Work 2013

A Showreel of Proportion

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Erik Hemmingson
3D/CGI: Johan Svensson
PRODUCER: Tomas Lestrup

PHOTO: Martin Brunn
RETOUCH: Martin Dickins
PRODUCER: Akram Janzi

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Erik Hemmingson
PRODUCER: Akram Janzi

King Magazine

PHOTO: Hans Carlén
RETOUCH: Erik Hemmingson
PRODUCER: Akram Janzi

3D/CGI: Johan Svensson
RETOUCH: Philip Cederman
PRODUCER: Akram Janzi

Electrolux – Prime PR

How do you explain what silence is? How do you capture silence visually? Together with Prime and Electrolux we’ve been working on how to portray the fact that their new generation of vacuum cleaners are extremely silent.
Firstly, we wanted to find the most illustrative way to instantly explain that the vacuum cleaner is silent. To achieve this we used the classic and iconic mute symbol in one image and in another image the vacuum cleaner is soundproofed with pillows – an image that will immediately create interest from viewers and editors.

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH & 3D/CGI: Roger Sandberg
PRODUCER: Tomas Lestrup

RBK – Civil Rights Defender

A pro bono project for the campaign for Human Rights. The film says it all.

PHOTO: Hans Carlén & Petter Brandt
EDITING & MOTION GRAPHICS: Robert Fransson
PRODUCER: Tomas Lestrup

Electrolux – DDB / Made to Order

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Anna Nordstedt & Philip Cederman
PRODUCER: Tomas Lestrup

Pressbyrån – Åkestam Holst

PHOTO: Hans Carlén
RETOUCH: Philip Cederman
PRODUCER: Akram Janzi

Bsmart is a creative partner for the production of still images and motion media. From photography to retouch, 3D/CGI, film and animation. In short, everything to do with with creating great images. We are 20 creative people with studios in Stockholm and branches in Gothenburg and Cape Town.

Bsmart is looking for someone with drive and passion who can represent us internationally. Our sights are set on becoming one of the leading players in the world in terms of creative image and motion. Bsmart already has a great reputation with the major international advertising agencies, so this would be a great place for you to start working your magic. Both in Scandinavia and around the world.

You currently work as an agent or an international producer / production manager with a passion for visual communication. You have command of Business English in both speech and writing. Knowledge of other languages such as German, Spanish or French is an additional advantage.

At Bsmart we pride ourselves on our professionalism and creativity and we strive to surpass ourselves each and every day. So come and join us and help us to become a world champion.
Write a few lines together with your CV to work@bsmart.se and we will contact you immediately.

Felix – Colony

This project initially started out as a 3D visualisation for a ketchup bottle. We were pretty fired up when we were asked to take it to the next level in preparation for a TV ad. We then modelled some chillies, shot some flames and set up some virtual lighting to create the final section of Felix’s latest TV ad for Hot Chilli tomato ketchup.

3D/CGI: Johan Svensson
PRODUCER: Akram Janzi

Our latest creative soul, Robert Fransson, will be joining Bsmart as a Motion Graphic Designer. A great guy with a lot of skills in animation and motion editing.
Check out his fantastic Showreel!

3D/CGI: Johan Svensson
PRODUCER: Akram Janzi

PostNord

Bsmart had photographed images for Postnord’s annual report and one of the images became so popular that is was chosen to be produced as a european stamp for 2013. The image is of a postwoman on a climate-smart bike.

PHOTO: Martin Brunn
RETOUCH: Bsmart
PRODUCER: Akram Janzi

Samsung Galaxy Xcover 2 – Spinn

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Philip Cederman
PRODUCER: Akram Janzi

3D/CGI: Johan Svensson
PRODUCER: Axel Engström

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Gustav Hallmer & Philip Cederman
PRODUCER: Akram Janzi

Hello Group

This series of images was commissioned by the Danish advertising agency Hello.

3D/CGI & RETOUCH: Roger Sandberg
PRODUCER: Akram Janzi

Picard – Contactor

France’s largest chain in frozen quality food has opened up shop in Sweden and Bsmart was entrusted to produce the images for the launch campaign.

You can see more images at www.picard.se

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Erik Hemmingson
PRODUCER: Akram Janzi

PHOTO: Pekka Stålnacke
RETOUCH: Philip Cederman
PRODUCER: Akram Janzi

“Most things still remain to be done. A glorious future!”

It seems only natural to cite Ingvar Kamprad, the founder of IKEA, considering the IKEA film but it also highlights the fact that we are investing in the future. This is why we are now looking to strengthen our creative talent with a skilled and experienced Motion Graphic Designer with a passion for innovative motion solutions.

As a Motion Graphic Designer you will be an important person in our investment in animation. You will have a leading role in our technical and creative development. You will primarily be an animator, but your skills in modelling, lighting and rendering will also be needed as you will often lead smaller productions yourself (naturally with the help from our various creatives). We therefore believe that you have approximately four years experience of 3D production when joining us.

Bsmart’s business concept is simple: We take full responsibility for the production of both still images and various types of motion media. From styling and photography, to 3D/CGI, retouching, modelling and animation. In short, everything to do with with great images. We are 20 people with studios in Stockholm and branches in Gothenburg and Cape Town.

You can download a full job description in english or swedish.

If you have any questions, or if you have already decided to send us your application to join us on our exciting journey into the future, then please contact work@bsmart.se

SBSeating – A plus M

We were entrusted by the agency A plus M to photograph some chairs, both in the studio and on location. The client SBSeating, along with the brands HÅG and RH, are well known for their distinctive chairs so we also filmed an instructional video to show the specific core functions of the chair. To be as effective as possible for the client, we gathered all the necessary resources within our studios so that we could both film and photograph on the same day!

PHOTO: Hans Carlén, Martin Brunn & Pekka Stålnacke
RETOUCH: Anna Nordstedt & Philip Cederman
PRODUCER: Akram Janzi

Gröna Lund – Pool

Read more about it here!

3D/CGI: Roger Sandberg
PRODUCER: Tomas Lestrup

Famous photographer Bingo Rimér in front of the camera

The agency Kelly and Pling and production company Bsmart have been successful in getting Bingo Rimér to stand in front of the camera for a change. For a new campaign that is currently being produced for AXE, Bingo has a lead role along with Li Åwall (fitness expert) and Patrik Norqvist (space scientist).

PHOTO: Karl-Fredrik von Hausswolff
RETOUCH: Anton Green, Philip Cederman & Erik Hemmingson
PRODUCER: Akram Janzi

King Magazine

Here are five ways to go for a healthy lifestyle… Stone Age, Weight Watchers, ISO, GI or LCHF.
For more details check out King Magazine. Coming soon to a news stand near you!

PHOTO: Hans Carlén
RETOUCH: Philip Cederman
AD: Niklas Wendt
STYLIST: Johan Åkerberg
PRODUCER: Tomas Lestrup